“It’s economically impossible to address it,” said Karl Benson, who served as commissioner of the Mid-American, Western Athletic and Sun Belt conferences between 19. The moves, particularly the Los Angeles schools’ departure for the Big Ten announced this summer, set off a flurry of speculation about further consolidation involving marquee ACC teams and pushed the league’s revenue gap to the forefront. Each league will have 16 members and, in the Big Ten’s case, television rights deals that could exceed $1 billion annually. At a maximum, it could create a class of schools with huge influence over the future of college athletics.Īnd the chasm is only going to get bigger due to changes in membership: the SEC is adding powers Oklahoma and Texas from the Big 12 by 2025, and the Big Ten is expanding to California with the additions of USC and UCLA by 2024.
As the gap widens, at a minimum, it could mean better facilities, more recruiting muscle and more national exposure for the universities across their athletics programs. The money is seen as critical for long-term financial health of the conferences, a key to stabilizing membership and keeping the most successful schools in the league. Donor contributions make up 28% of ACC athletic department revenue. The ACC is at 36%, but the Big Ten is at 50% and the SEC is at 61%, according to 2021 data from the Knight Commission on Intercollegiate Athletics. About 37% of athletic department revenue across the FBS comes from conference distributions. The differences in those annual payouts, starting small and growing larger each year, is the revenue gap. The Big Ten, with football stalwarts Ohio State and Michigan and huge numbers of alumni from large Midwestern state schools, generated $679.8 million and distributed an average of $48.7 million to its 14 members in the 2020-21 fiscal year, even as the conference played an abbreviated football schedule. The Southeastern Conference, with football powerhouses such as Alabama, Georgia and Florida, generated $833.3 million and distributed an average of $54.6 million to its 14 members in the 2020-21 fiscal year, the last year for which financial data is available. Two of its competitors, however, have grown even quicker.
#Atlantic coast conference full#
Twenty years later, the league reported making $578.3 million in revenue during the 2020-21 fiscal year and distributed an average of $36.1 million to its 15 members, which included Notre Dame as a full member during the pandemic football season of 2020. The ACC brought in about $84 million in the fiscal year ending June 30, 2001, distributing almost $8 million to each of its then-nine league members. Over two decades, the ACC has seen its revenues soar as television rights have increased exponentially, not only directly for the conference-held rights to regular-season games but for postseason games in football and men’s basketball. WRAL News analyzed two decades of tax records filed by the top five NCAA conferences, a period of enormous financial growth, movement of schools and increasing budgets, financed in large part due to skyrocketing television rights fees. The athletic conferences are nonprofit entities and file tax forms with the Internal Revenue Service that spell out their revenues and expenses, including distributions to member institutions. The Atlantic Coast Conference set records in 2020 in revenue generation and distribution to its member institutions, indicators that are nearly as important as wins and losses in college athletics these days.īut it wasn’t enough to keep the Greensboro-based league from falling further behind two other major college athletic conferences in those key financial metrics-a revenue gap that is likely to grow significantly in coming years and threaten the future of the ACC, a conference as much a part of the fabric of North Carolina as Cheerwine and pulled pork.
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